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Eau de Parfum
Eau de Parfum

Eau de Parfum

Woody floral aromatic

Composed for sophistication and charisma. The scent reflects the ultimate signature of effortless Roman chic accompanied by irresistible temptation.


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A fragrance composed for sophistication and charisma

Created in collaboration with the renowned Master Perfumer Michel Almairac, the Brioni scent is a perfectly tailored formula. Accurately cut from superior ingredients, both natural and man-made, the fragrance is well balanced and effortless.
Comfortable and light, as a bespoke suit, the Eau de Parfum is a scent that doesn’t wear you, it becomes part of who you are. As unforgettable as your presence.


“Our Eau de Parfum, like all things Brioni, perfectly balances between sophistication and charisma. A perfume that does not shout, yet envelops the wearer with an irresistible presence, a comfortable caress and masculine charm.”

NORBERT STUMPFL, Brioni Design Director


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Composition

A formula within the woody floral aromatic olfactive family.


An elegantly fresh opening by a modern ozonic accent – cool pink peppercorn and crisp green apple. The gentle warm heart carries a soft powdery violet that contrasts with the silky warmth of ambroxan. The sophisticated dry-down bares the clean scent of naturally grown cedarwood infused by smooth tonka bean and cashmere-soft musk. The main ingredients, cedarwood and hand-picked peppercorn are both sustainably sourced.


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The bottle

All fragrances of the Eaux de Parfum Collection are housed in the same bottle, made of Italian glass with a thick, curvy base. The square-shouldered, beveled bottle is simply adorned with a satin label, inspired by the ones sewn inside Brioni bespoke suits, hemmed by a golden cross-stitching motif. The magnetic cap is engraved with a B, as is the top of the golden pump spray. Echoing the signature blue suits of Brioni formalwear, the bottle of the Eau de Parfum is lacquered in a blue gradient.


Made in Italy by the glassmaker Bormioli Luigi the bottle is recyclable. The production process ensures that no glass is wasted and that the water is cleaned after use. The raw materials used to decorate the bottle are water-based and environmentally friendly. The satin-finish box is recyclable and has obtained FSC certification.


“For this fragrance, I sought to glorify Brioni’s sophisticated and refined elegance. A creation with few raw materials, this perfume sublimates them all. ”

MICHEL ALMAIRAC, Master Perfumer at Robertet


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